We need to reach out and open up the dialogue with the optical industry suppliers so we can start planning on how to support each other through this COVID-19 crisis. Since everyone is going to have cash flow problems, I request that frame and lens suppliers work with all ECPs to see how we can negotiate graduated or extended payment terms for the products we already have in stock in our dispensaries. If ECPs are allowed to stay afloat, the wholesale industry will benefit (it works both ways). We are all in this together and should support each other now more than ever.

Y. Ali Khan, RO, CEO - The Academy of Ophthalmic Education